Snap Happy Construction Company Photos Checklist
As promised last week in our article on the benefits of using a photographic record of your construction company’s projects, here is a handy checklist of best practice guidelines to follow when taking photos to create a visual record of the building process:
- Safety First – Before beginning a photo shoot, make sure you’ve done a risk assessment and that you have all the necessary personal protective equipment (PPE) to keep you safe on site, such as hard hat, safety boots, goggles, etc.
- Spread the Word – Make sure that the site supervisor is informed every time you take photos so that your safety is not compromised whilst shooting.
- Plan Properly – Take your time on each shot, think about what you are trying to convey and what the image should look like. Candid Camera - Don’t clean up the area before taking photos of work in progress – show your employees surrounded by tools and materials as they go about their work.
- Candid Camera - Don’t clean up the area before taking photos of work in progress – show your employees surrounded by tools and materials as they go about their work.
- Be Accurate - All photos should be date, time and position stamped in order to provide an accurate record of the construction process at each stage.
- Close up and Personal - Take close-up photos so that the work can be seen in detail.
- Action – Make sure you include photos of the construction team at work, however messy it may look. Bland photos of construction sites or finished projects lack personality and perspective so keeping the workers in shot will add interest and vitality to the images.
- Framing It – taking a thoughtful approach to the composition of the photo will pay dividends in the long term as a well-framed photo is more likely to draw the viewer’s attention to the focal point.
- Composition– Make sure each photo clearly shows the details that you want to bring to the viewer’s attention.
- Light it Up – Lighting plays a huge part in determining what viewers see so make sure that the focus of the image is well-lit.
- Sun Position – check the position of the sun before taking outdoor photos to make sure that you always shoot with the sun behind you.
- Be Creative – think about the message you want to get across with a particular shot and choose an angle or focus that draws attention to this. Take photos from an unusual angle from time to time to make them more interesting.
- Time Please – If it’s an ongoing project, set a time-table for taking photos of each element of the construction process so you can present clients with a detailed visual record.
- Keep it in Perspective – when taking photos of the complete project (either for “before” photos, for overall work in progress records or images of the finished project), getting the perspective right is essential. Plan a series of shots that will convey spatial relationships and clearly establish the scale of the project.
- Plan Presentation Perfectly – think about how you want to present your photographic record to the client (and to future clients as a marketing resource). Organise the images chronologically and think about adding a caption to each image in order to grab the viewer’s attention.